Seiler is a co-founder and managing partner
of Metrovation, a development and urban consulting firm specializing
in acquiring, developing and rehabilitating office and retail
properties. In recent years, Mr. Seiler has formed several
partnerships, acting as the managing partner, to purchase
and rehabilitate office buildings in San Francisco and the
Jack London Square area of Oakland. These developments have
included full rehabilitation, redesign, seismic retrofit,
and base building and tenant improvement construction. Mr.
Seiler also has extensive experience re-tenanting and financing
retail, office, and other commercial properties.
Mr. Seiler received an M.B.A. from the University of Michigan
and a B.A. from the University of California, Berkeley.
Merritt Sher has been a real estate innovator
since founding Terranomics in 1970. In addition to serving
as Chairman of Terranomics Corporation, he is a principal
in Metrovation. Mr. Sher has played a key role in the creation
of some of America's most successful commercial real estate
projects, including the nation's first Power Center, 280 Metro
Center in Colma, CA; the "lifestyle center" The
Grove at Shrewsbury in Shrewsbury, NJ; and Jack London Square
in Oakland, CA.
Mr. Sher has been a board member and early
stage investor for several national companies, and has served
as a real estate consultant for such retailers as The Gap,
where he arranged the firm's acquisition of Banana Republic.
In 1989, he formed Terranomics Retail Services as the brokerage
division of Terranomics. It became one of the nation's
largest retail real estate brokerages, specializing in tenant
representation, project leasing and institutional property
management, representing several million square feet of retail
space and many of the nation's leading retailers. In 1997,
Federal Realty Investment Trust acquired Terranomics Retail
Services, which has since been purchased by BT Commercial.
Mr. Sher received his JD from Hastings College of the Law.
DRE # 00330645
Firstenberg, Managing Director of Metrovation
Brokerage, has 16 years experience in the retail real
estate industry. She has focused her attention on shopping
center development, tenant representation, and the leasing
of neighborhood and community centers. Recently, her
primary focus has been on representing national, anchor
retail chains in the San Francisco Bay Area.
She spent 6 years at McMasters and Westland/TRI in Walnut
Creek, and then 9 years at Terranomics Retail Services in
San Francisco before starting Metrovation Brokerage with the
principals of Terranomics Development in 2002.
She has been active in consulting to cities, serving for two
years as the Retail Consultant for the Office of Economic
Development in the City of San Jose, and working with other
cities such as Hercules, Hayward, Concord, Richmond and El
Currently Ms. Firstenberg has primary leasing responsibility
for 9 properties in the Bay Area, consisting of approximately
1,200,000 square feet of retail space. In her career, she
has represented tenants such as Wal-Mart, Kohl’s Department
store, Andronico’s Markets, Longs Drugs, Safeway, SteinMart,
Office Depot, Century Theatres, AMC Theatres, Costco, and
The Mills Corporation.
Ms. Firstenberg has been politically active in the Bay Area,
serving as Vice President and Board Member of the Contra Costa
Council (formally the Contra Costa Development Association);
the Government Affairs Chairman for four years for the International
Council of Shopping Centers (ICSC) in Northern California,
and as board member, and Program Chairman for the International
Council of Shopping Centers (ICSC) Program Committee in Northern
DRE # 00973135
Linda Braz is a Leasing Specialist with Metrovation Brokerage, and handles various aspects of concept development and implementation, tenant coordination, and strategic retail retention strategies including retail sales analysis, merchandising and small shop leasing. Ms. Braz was lead consultant for the projects in Chandler, Arizona, and Anaheim, California. She was also the lead consultant on the Mid-Market Concept Team spanning the area from Yerba Buena to Valencia Street in San Francisco, California.
Ms. Braz has been a retail consultant to the City of Morgan Hill, City of Richmond and the City of San Jose, and was instrumental in the revitalization of key Oakland properties, including Old Oakland and the Boathouse, which is now thriving as the Lake Chalet restaurant. Ms. Braz is working on leasing projects throughout the East Bay.
Ms. Braz received her MFA from San Jose State University.
DRE # 01198147
Chris Curtis is involved in the asset management, development and leasing of office, hotel and retail properties in the San Francisco Bay area. He is also involved with Metrovation Capital in commercial real estate lending operations.
Chris was a senior Vice President and Regional Leasing Manager with Shorenstein for the previous ten years, responsible for the leasing and marketing of high rise office buildings such as the John Hancock Center and Prudential Plaza in Chicago, Phoenix Plaza in Phoenix, and Oakland City Center.
Prior to that, he was a Vice President with Equitable Real Estate in charge of Asset Management for the San Francisco Region. His group was responsible for asset management and leasing of 36 million square feet of office, retail and industrial property located in seven western states and Hawaii. Prior to Equitable, he was a successful office leasing broker with Cushman & Wakefield in San Francisco.
Mr. Curtis holds a BA from University of Redlands and a JD from Golden Gate University School of Law.
DRE # 00542990